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Little Pub knows how to open and run a neighborhood bar, and so Rocko's Tacos should be a good addition to downtown Lakewood, but I really have to question the name.
Rocko's Tacos? Is that the best Little Pub could do?
Really?
It sounds so lame. So, so... gringo. Even if it turns out to be the best neighborhood bar ever, it'll still be saddled with that name. Rocko's Rhyming Tacos. As if anyone should ever willingly buy a taco from a dude named Rocko. (Or a dog. Little Pub seems to like dogs. God forbid Rocko should turn out to be a cute little Chihuahua...)
So what would I name a Mexican cantina? There are so many excellent and authentic possibilities. Here are my top three:
1.) Las Quince Letras-- "The Fifteen Letters."
2.) La Boudeguilla-- "The Little Cellar."
3.) El Malacate-- "The Winch."
Cities and towns throughout Mexico have bars and restaurants with these three names, so they're hardly original. But they are authentic. And they don't rhyme. Plus, don't these names sound like great places to hang out and drink?
Damn straight they do.
That last one's important, because it's something the name "Rocko's Tacos" just doesn't have going for it.
On the other hand, there is a Florida chain called Rocco's Tacos and it does quite well, people don't seem to mind getting tacos from a Rocco.
ReplyDeleteWell, if a restaurant serves good food at a good price, I imagine it can do well with any name. Certainly I'm hoping Rocko's Tacos is a net plus to Belmar and downtown Lakewood. And based on the signage that has gone up in the last few days, it would appear that Rocko is a bull, so that's one bullet dodged.
ReplyDeleteWhen we first moved to Belmar and saw how cool the open air atmosphere would be at Las Margaritas, only to learn they just closed down, we were very disappointed. I'm excited for Rocko's Tacos, if anything, just for having a cool open air place this summer for happy hour margaritas and dos equis. If they have good food, that's just a plus.
ReplyDeleteWell I have to say I am disappointed in the service. Once you finally get a cocktail it takes forever to get your check. The staff are so busy talking to one another and or doing shots together, that customers take a back seat when it comes to service. Seats are very uncomfortable and bar was dirty from the guest before. Gross....
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